CSR MALAYSIA AWARDS 2019
11TH JULY 2019, SHERATON IMPERIAL KUALA LUMPUR
MALAYSIA’S OUTSTANDING CORPORATIONS
IN CSR INITIATIVES HONOURED
At the recent CSR Malaysia Awards 2019 luncheon event, outstanding Malaysian corporations that have excelled tremendously in the corporate sustainability and social responsibility arena in boosting the socio-economic transformation of Malaysia were honoured. The event served as a platform to celebrate outstanding achievers and inspiring corporations for their efforts to create a better Malaysia through their Corporate Social Responsibility initiatives. The recipients of these awards have been selected by a panel of high caliber judges representing corporate and social bodies.
50 Malaysian listed and private companies together with GLCs were honored, recognized and awarded for going the extra mile to reach out to needy communities and to engage in sustainability endeavours in efforts to create a better Malaysia.
Among the recipients of the awards are:
Titijaya Land Berhad
Hong Leong Bank
Lexis Hotel Group
Poh Kong Holdings Berhad
YTL Corporation Berhad
EITA Resources Berhad
Tenaga National Berhad
ABM Fujiya Berhad
Redtone International Berhad
Tan Sri Lee Lam Thye, a social activist and the Chairman of NIOSH was awarded the Lifetime Achievement Award for his outstanding community work.
The judging Criteria for the CSR Malaysia Awards are as follows:
1. Clear purpose and goals of the company for the CSR initiative
2. The impact created / the significance of the CSR initiative
3. Frequency of CSR events held
4. Total amount of contributions given
5. Transparency in reporting CSR initiatives
6. Creative implementation of the CSR activities
7. Strength of the CSR team
8. Sincerity and the effectiveness of each initiative
More often than not, the focus on recognition for CSR excellence has not been sufficient. It must be remembered that private sector companies are the driving force of the nation’s economy and they are well placed to carry out meaningful and significant CSR activities. Receiving the CSR Malaysia Awards from Yang Berhormat Puan Hannah Yeoh, Deputy Minister of Women, Family and Community Development was very relevant and appropriate as the Government and the Ministry will be able to take note of the individuals and corporations that champion Social Responsibility initiatives. Also present at the event was the CSR Malaysia’s Chairman Dato’ R. Rajendran and its Co-Chairman/ Managing Editor Lee Seng Chee.
The event was organized by ‘CSR Malaysia’, an initiative of Pertubuhan Amal Tanggungjawab Kemapanan Dan Korporat Malaysia.
Corporate Malaysia’s aspirations go beyond mere profits or building world class buildings or infrastructures. These caring organizations promote sustainable economies by helping marginalized communities and making environmental efforts to preserve our heritage for future generations. The event not only celebrated the CSR achievements of these outstanding corporations but also served as a source of inspiration for other corporations to emulate them.
The event also featured a CSR Carnival whereby some 20 NGOs showcased their initiatives, giving the public a good insight into what they do for the community.
The event, which was attended by some 450 corporate personalities and foreign dignitaries, was supported by Ministry of Women, Family and Community Development.
There is more to Starbucks Malaysia than meets the eye. While they have been making waves throughout the country as a popular coffee chain, this corporation also doubles as a platform that strengthens the bond with the community and encourages good deeds for the environment. Recently, CSR Malaysia speaks to Sydney Quays, the Managing Director of Starbucks Malaysia along with Rina Siew, its Corporate Social Responsibility Manager on their noble efforts aimed to benefit the people and the planet.
Through its corporate social responsibility initiative, ChildrenCare, Great Eastern Life Assurance (Malaysia) Berhad (GELM) continued the spirit of Syawal by organising a baking class, termed the ‘Sunny Lebaran Baking Workshop’, for almost 40 underprivileged children from Rumah Amal Cahaya Tengku Ampuan Rahimah, Pusat Jagaan Pertubuhan Pendidikan Anak-Anak Yatim Selangor (Rumah Bakti), and Pusat Jagaan Nuri. Aligned with the Personal Development pillar of ChildrenCare, the two-hour programme aimed at encouraging the children to explore their artistic and culinary talents through the proper craft and techniques of cookie-baking. Incorporating a mini baking competition as part of the programme, the kitchen was filled with laughter and cheer as the children, aged 10 to 17, demonstrated their creativity and camaraderie. They were then treated to a wholesome Raya buffet lunch and to conclude the programme, GELM made sure they did not return home empty-handed with each kid receiving a Raya giftbag. To further the Raya cheer, GELM also made a donation of gift vouchers worth RM12,500 to five other homes registered under Jabatan Kebajikan Masyarakat.
Raja Permaisuri Agong, Tunku Azizah Aminah Maimunah Iskandariah accompanied by her daughter, Tengku Puteri Jihan Azizah ‘Athiyatullah visited RHB Art With Heart Exhibition at Bangsar Shopping Centre today. The exhibition tour was led by Dato’ Khairussaleh Ramli, Group Managing Director of RHB Banking Group. Themed “Diversity & Inclusivity”, AWH 2019 provides local artists with a platform to showcase their works. The exhibition underlines RHB’s commitment towards nurturing talents in Malaysia’s art scene. Three paintings by Tengku Puteri Jihan Azizah ‘Athiyatullah were also featured.
In conjunction with the Hari Raya-Gawai 2019 festive season, Techkem Group has sponsored and organized a CSR program at Rumah Renang, Sarawak to celebrate the occasion with the residents. The Balingian state assemblyman YB Abdul Yakub Bin Haji Arbi was invited as the guest of honor during the event. Almost 60 people were present during the event including the Operations Director of Techkem Group, Dr. Chew Chun Ming and chief of the longhouse, Renang Ak Nayor. Contributions from Techkem Group were presented to the residents during the program.
Residents of Rumah Renang longhouse at Balingian, Sarawak has been living without electricity from the national grid and clean piped water supply for decades due to its isolated location. In March 2018 with the support from YB Abdul Yakub, Techkem Group has initiated a corporate social responsibility (CSR) project for the longhouse residents. Led by Dr. Chew the Renewable Energy Water Refine Technology (REWART) system has been successfully installed at the site to provide clean drinking water and electricity supply by harnessing solar energy. Through this CSR project, the residents of Rumah Renang are now able to enjoy clean water from the tap and electricity generated from solar photovoltaic panels to light up their longhouse at night.
Renang has expressed his gratitude to Techkem Group for the generous donation. This project has received technical support from F Cubed, Australia which manufactures the Carocell distillation unit solar panels. On March 2019, Techkem Group celebrated the 1st year anniversary of this CSR project at Rumah Renang. The group represented by Dr. Chew has presented a token of appreciation to Mr. Renang for taking good care of the REWART system.
Techkem Group hopes that such contributions could alleviate some of the hardship endured by these underprivileged residents of Rumah Renang living under conditions lacking behind in facilities. Techkem Group shall continue to maintain and look after the REWART system for the welfare of the residents.
About Techkem Group
Techkem Group is a homegrown utility engineering (water and electricity) firm established since 2002. Currently, with operational offices in Kuala Lumpur and Sarawak, the group is committed to realizing the sustainable development goal number 6 (clean water) and number 7 (clean energy) proposed by the United Nations General Assembly. Techkem Group has consistently implemented various CSR projects in the past to supply water treatment systems at disaster-hit and remote areas in Malaysia. The group has pledged to provide assistance and reach out to more underprivileged people with sustainable and environmentally friendly solutions through CSR projects in the future. For further inquiries, please contact Dr. Chew Chun Ming through e-mail at firstname.lastname@example.org or visit www.techkem.com.my.
As part of its commitment to help foster community empowerment, more than 200 FedEx Express team members participated in two separate FedEx Cares activities in Malaysia recently. The initiatives were held in collaboration with the Food Aid Foundation and INTI International University & Colleges to help address the issues of food security in the underprivileged community at Enggang Apartment in Puchong and education inequality, respectively.
FedEx collaborated with Food Aid Foundation to help cultivate urban farms for the underserved community at Enggang Apartment in Puchong. The programme aims at equippping residents with the necessary tools, resources and knowledge to initiate sustainable food production, therefore easing both their financial and food security problems. Similar urban farm initiatives were also started in two other locations – at the Kompleks Masyarakat Penyayang in Penang and Rumah Warga Emas Nur Ehsan in Johor Bahru, for a total of 1,800 sq. ft. of allocated land.
The volunteers participated in the urban farming initiative by setting up farming plots. Together with Food Aid Foundation and the community, FedEx volunteers cleared the allocated areas, built raised garden beds and ponds, greenhouses as well as assembled vertical farming platforms. In addition, FedEx also provided financial support for the purchase of crop supplies, such as seeds, soil, nutri-pots, garden beds, equipment and groceries. FedEx and Food Aid Foundation will also be working with the State Agriculture Department to select suitable crops for the targeted communities.
As part of FedEx Cares, FedEx also collaborated with INTI to provide educational lessons for children at Enggang Apartment over a two-month period. The collaboration with INTI saw engaging sessions with children, which included lessons in Bahasa Malaysia, English and mathematics as well as various outdoor activities and games to promote soft skills such as teamwork and verbal communication.
The green agenda
World Environment Day 2019 comes with an aim to address the increasingly painstaking air pollution issue. World leaders in both public and private sectors are challenging themselves to find a better solution to this mega problem globally.
The effects of global warming cannot be ignored. From the poles, where ice-caps are melting, to the warmest winter on record in Taiwan and historically low temperatures in Bangkok, Hong Kong and South Korea, the weather is no longer predictable. Many climate scientists believe that our planet is close to a tipping point, with the frightening prospect that global warming may become irreversible. This apocalyptic prospect could lead to a sense of futility among ordinary people and businesses.
To take such a fatalistic view at this stage would be wrong.
Encouraging Government Intervention across ASEAN
Governments around the region have recognised the challenge, and over the years ASEAN member states have taken action to address climate change through various environmental, economic and social activities.
Malaysia is one of the countries making important progress – the country has achieved about 33% reduction of carbon emission intensity per unit of GDP by considering the LULUCF (land use, land-use change and forestry) approach in terms of both emissions and removals. Major mitigation actions include implementing renewable energy and energy efficiency efforts, green technologies, sustainable forest management and sustainable waste management through recycling and effluent treatment.1
Others are doing the same. Singapore is pushing for a more sustainable and greener nation, with the announcement in its 2017 Budget of plans to implement a carbon tax from 2019. Thailand, too, has begun implementing interesting strategies to adapt to climate change, to mitigate some of the effects that are already felt across sectors, and to protect farmland, coasts and cities.
Every component of the global economy can and must contribute to protecting our environment – not only governments, but private sectors enterprises too have a crucial role to play.
Making a real difference from bottom up
What can businesses do to mitigate climate change? Is the challenge so great, and the hour so late, that green initiatives by private sector companies would be a waste of time?
Epson, a leader in the field of document printing and production, made this commitment to protect the environment back in the 1990s. It is the company’s stated intention to achieve a 90 percent reduction on the CO2 emissions of its products by 2050.
Epson also has global collection and recycling systems in place, working with customers, communities, and others in the industry to collect and recycle end-of-life products in countries around the world.
Importantly, Epson recognizes that these goals cannot be reached within a day and in order not to get lost in the mightiness of the task, it is important to set intermediate steps.
So what can businesses do, right now?
It might be surprising to learn that even something as routine as office printing can be a factor in going green. According to a study by the International Energy Authority, Southeast Asia’s energy demand will grow by 80% from today to just under 1100 Million Tonnes of Oil (MTOE) in 2040. To meet the increase in demand, 400 GW of power generation capacity – roughly equal to the combined installed capacity of Japan and Korea today – needs to be added across the region by 2040.
The question then is how can organizations manage their printing needs, yet remain green? Here, the choice of printing technology can make an important difference.
Inkjet vs Laser – The choice makes a difference
As Epson’s inkjet printers do not use heat in the printing process, they consume far less power than laser printers. Epson’s inkjet printers consume up to 85% less energy than a similar-speed laser printer, which means that for a typical office that requires frequent printing, this can amount to distinct savings in their annual energy bills2.
Inkjet printers also produce up to 85% less carbon dioxide than those of comparable laser printers3. This means that for every 6 cedar trees required to absorb the amount of carbon dioxide as a result of using a laser printer, an Epson inkjet printer requires only 1 cedar tree.
In terms of waste generation, Epson’s inkjet printers come with fewer components that need replacing, making them more convenient to operate as they require only changing of the ink and waste ink box as compared to the toner, drum, developer, fusers and more components for laser models. This is not a tiny detail as with up to 59% less replacement parts compared to laser printers4, using inkjet printers would result in a significantly reduced impact on the environment over the lifetime of a printer.
In summary, inkjets printers are clearly more environmentally friendly than traditional printing. Choosing inkjet printers is a small move that will really make a difference – to the bottom line and to our environment. Quite apart from the question of moral responsibility, enterprises can, in fact, take actions that will, when aggregated, make a real difference.