CUCKOO International continued its ongoing CUCKOO Loves, Cares Project with a heartwarming initiative, ‘A Trip to KidZania’. This inspiring program offered underprivileged children from charitable homes across the Klang Valley a memorable day of exploration, learning, and fun.
In collaboration with KidZania Kuala Lumpur, CUCKOO International hosted up to 107 children aged 4-18 from five different organisations, Pertubuhan Kebajikan Anak Yatim Mary Kuala Lumpur, Yayasan Sunbeams Home, Persatuan Rumah KIDS, Rumah Kasih Nurul Hasanah and Pusat Jagaan Beribuan Kasih for a full day of memorable and enriching experiences, to foster learning and creativity at the interactive learning theme park. The initiative is driven by CUCKOO International’s ongoing commitment to empower communities from all walks of life and support underprivileged communities, aligning with the fourth United Nations’ Sustainable Development Goal (UNSDG), Quality Education for all.
Speaking on the initiative, CUCKOO International Executive Director and CEO, Mr. KC Hoe (Hoe Kian Choon), shared, “We are overjoyed to partner with KidZania in this initiative. KidZania’s themes and concepts resonate deeply with CUCKOO’s #SAMASAMA spirit, which focus on empowering the next generation through impactful and meaningful activities. At CUCKOO International, we believe in creating a ripple of positivity, especially for children, who are the future of our community.
More than just a day of fun, A Trip to KidZania is also an opportunity to spark curiousity, interest to learn, and inspire these young minds to dream bigger. Through this initiative, we also hope to give these children a sense of belief that they, too, can achieve great things in life.”
A Day of Joy, Learning, and Inspiration
Accompanied by their caretakers and CUCKOO volunteers, the children embarked on an exciting journey at KidZania, filled with role-playing activities that imparted essential life skills in a fun and engaging outlet. The day included a visit to the CUCKOO Experience Centre established at KidZania since 2020 to educate children on the importance of adopting a healthier lifestyle, where participants engaged in hands-on learning through:
- Engaging experiments, including pH and mineral tests, at the Water Filtration Lab
- Learning how to clean a mattress at the Healthy Home Space
- Joyride across different locations on the CUCKOO Buggy to learn how to clean air purifiers across KidZania
- Fun cooking activities featuring steamed meatball-making and fresh lemonade preparation at the Cooking Demo Studio
Children dive into hands-on experiments at the Water Filtration Lab, exploring the world of pH levels and mineral testing in a fun, educational setting.
Children get hands-on experience cleaning a mattress and learning how it contributes to creating a healthier home environment at the Healthy Home Space.
“Through this initiative with KidZania, we are also nurturing our Beyond Standards philosophy to life but also empowering our team to embody the true spirit of care and giving. Our volunteers play a crucial role in creating meaningful connections with the children, making this more than just an event. It’s a shared experience of compassion, learning, and hope between CUCKOO International and the community.
With the CUCKOO Loves, Cares Project, CUCKOO International continues its mission to go beyond products, creating opportunities to uplift communities, one meaningful step at a time,” Mr. Hoe added.
The CUCKOO Loves, Care Project is a long-term project that focuses on creating a positive impact on communities through various community and social initiatives. They are a series of CUCKOO International’s efforts to raise living standards of underserved communities through community aid and outreach initiatives like the KidZania project, as well as sponsorship of water purifiers, donated over 30 last years, meeting the #SAMASAMABuatBaik pledge made during its Ramadan-Raya campaign.
