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The MyLIFE Food Bank & uLearnMONEY CSR Initiative to Cater to Essential Needs of the Community

Apr 9, 2021 | CSR Stories

The Malaysia Literacy in Financial Education Association (MyLIFE) is organising the MyLIFE Food Bank & uLearnMONEY CSR (Corporate Social Responsibility) Intitative with supporting partner, Max Capital Management (MCM) and strategic partner, Jocom Online grocery, to help the less fortunate communities in Malaysia especially after being affected by the COVID-19 pandemic that has left them to experience even more difficulty in meeting their basic needs which include food, clothing and shelter.

Dato’ Wan Kamaruzaman, Senior Advisor and Patron of the MyLIFE Food Bank & uLearnMONEY, said, “The method of doing this food bank and CSR campaign will not only ensure to cater the families’ needs but will also be beneficial in terms of helping the poor family to serve their hunger.”

The MyLIFE Food Bank and uLearnMONEY CSR initiative aims to cater RM50 per family for 100 families within the Klang Valley who have lost their source of income during the Movement Control Order (MCO). The programme is open to cater to families of local and foreign background located throughout the Klang Valley on a “first-come-first-serve” basis. The food bank programme will be ongoing for 3 months with the probability of an extension depending on the response of donors and recipients.

“I like to also highly compliment uLearnMONEY for offering an affordable course and a platform for young people to elevate their financial literacy, as mastering financial literacy is also essential to live through the hard times and having this kind of education enables the youth to change their own fate and the fate of their families in future. With a donation of RM100 per university or college student, uLearnMONEY will also donate RM100 in kind, hence, the donor can help to enable the students to learn structured and systematic financial literacy courses online in an effective way,” Dato’ Wan Kamaruzaman added.

He also urged for foundations, financial institutions and corporations who are allocating their CSR budget to programmes regarding elevating financial literacy can consider donating through the MyLIFE association

 “The entire business, economic and social scenes have changed since the whole world was hit by the COVID-19 pandemic. Poverty can lead to other problems such as poor literacy, unemployment, and malnutrition, among many others. A poor person is not able to get education due to lack of money and therefore remains unemployed.” stressed Ms Amy Seok, Founding Chairman of MyLIFE. 

“In 2019, the poverty rate of the urban population of Malaysia was at 3.8 percent, while rural poverty was at 12.4 percent. Poverty affects the life of a poor family. A poor person is not able to get proper food and nutrition, and his working capacity will reduce. Reduced capacity to work further reduces his income, making him even poorer,” she added.

Sponsored by uLearnMONEY, MQ Consultancy Sdn Bhd and JS Ling, Diyana & Singh (JLDS), the official launch of the MyLIFE Food Bank & uLearnMONEY CSR Initiative was launch virtually via Zoom on April 5, 2021 by Dato’ Wan Kamaruzaman.

With media partners, Money Compass Media and Celik Wang, the organiser aims for the MyLIFE Food Bank & uLearnMONEY CSR Initiative to be able to serve the needs of the community by helping the poor to put food on their table and elevate the financial literacy of the Malaysian youth.

Those interested to join the MyLIFE Food Bank & uLearnMONEY CSR Initiative to help the underprivileged community, the B40 community, jobless individuals, and single mothers within Klang Valley, may fill up the application form here.

University students from the B40 community who require financial backup for their education are encouraged to fill up the Financial Education Application Form

For those who are interested to support the financial education of the university students, you may fill up the Donors Form at https://forms.gle/RPBBGJyoEFbWpCEJ8 .

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