As part of its broader sustainability agenda, Tune Protect Group continues to invest in initiatives that strengthen social resilience and empower communities through knowledge and education. One of its key social sustainability efforts is the Tune Protect Nationwide Financial Literacy Programme for Schools, also known as Program Celik Kewangan Harian Metro bersama Tune Protect. The programme reflects Tune Protect’s commitment to equipping young Malaysians with essential life skills that support long-term financial well-being and informed decision-making.
In conjunction with Financial Literacy Month 2025, Tune Protect, in collaboration with Harian Metro, organised the Financial Literacy Programme across four schools nationwide during October and November 2025. The participating schools were Sekolah Kebangsaan Kampung Baru Si Rusa (Port Dickson, Negeri Sembilan), Sekolah Kebangsaan Jongok Batu (Dungun, Terengganu), Sekolah Kebangsaan Haji Abdullah Sadun (Alor Setar, Kedah), and Sekolah Kebangsaan Kampung Tengah (Segamat, Johor Bahru, Johor). By reaching students across the Northern, Southern, and East Coast regions of Malaysia, the programme underscored Tune Protect’s intent to make financial education inclusive and accessible.
The programme featured a series of engaging and age-appropriate activities designed to introduce students to the fundamentals of financial literacy in a fun and interactive way. A key highlight was the Financial Education Corner, jointly set up by Tune Protect volunteers and Harian Metro. This dedicated learning space comprised multiple stations, each focused on a core financial concept, allowing students to learn through hands-on participation rather than passive instruction.
Among the stations was the Budget Board Wall, where students learned how to create simple budgets, helping them understand the basic principles of managing income and expenses. The Giant Coin and Note Display provided a visually engaging way for students to recognise and familiarise themselves with different denominations of Malaysian currency. At the Smart Spending Tips Corner, students were introduced to practical spending habits, emphasising thoughtful decision-making and the avoidance of unnecessary waste.
To reinforce learning through play, the Interactive Spot: Spin the Wheel invited students to answer financial-related questions in exchange for small prizes, creating excitement while testing their understanding. Meanwhile, the Creative Decoration and Financial Corner encouraged students to express creativity while learning about saving, financial planning, and the role of insurance protection in managing everyday risks. This corner also shared simple, practical tips on daily budgeting and cultivating healthy financial habits from a young age.
Volunteerism played a central role in the programme’s success. A total of 41 Tune Protect volunteers engaged directly with students at Sekolah Kebangsaan Kampung Baru Si Rusa, while over 90 employees from Tune Protect’s Northern, Southern, and East Coast branches supported activities at the other participating schools. Their collective efforts demonstrated Tune Protect’s strong culture of employee engagement and shared responsibility in advancing financial awareness among young learners.
The programme successfully created an enjoyable and supportive learning environment where students were encouraged to ask questions, participate actively, and apply what they learned. Through these activities, students gained practical knowledge on budgeting, spending wisely, saving, and understanding the basics of insurance and financial planning, skills that are essential for navigating future financial decisions with confidence.
Through the Nationwide Financial Literacy Programme for Schools, Tune Protect reaffirms its belief that sustainability extends beyond environmental efforts to include social empowerment and education. By investing in financial literacy at an early age, the Group aims to contribute to a more financially resilient society, where future generations are better equipped to manage risks, plan, and build sustainable livelihoods.